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Raptors unveil icy courtside setup as ‘Iceman’ buzz hits Scotiabank Arena

The Toronto Raptors leaned into the “Iceman” theme pregame, giving Drake’s courtside seats an icy makeover. The setup aligned with promotion around the Canadian rapper’s upcoming album, “Iceman.”

Marcus Thompson
1 min read

The Toronto Raptors added a frosty touch to their pregame presentation, unveiling an icy makeover of Drake’s courtside seats at Scotiabank Arena as “Iceman” buzz circulated around the building.

The seats appeared to be “frozen” as part of the themed setup, a visual nod that fit with the rollout of the Canadian rapper’s upcoming album, titled Iceman.

The moment quickly drew attention inside the arena, with the Raptors leaning into the branding through the distinctive courtside display tied to one of the franchise’s most recognizable fans.

What it was

The pregame makeover centered on Drake’s seats, which were presented with an icy, frozen look. The display was positioned as part of the broader “Iceman” theme connected to the album rollout.

Originally reported by Espn